History of Soap Operas-
Soap operas started life as audio plays, played by radio stations during the 20s and 30s. They relied solely on advertising for their revenue. So many either played adverts during intermissions or were sponsored by corporations. ‘Soap operas’ got their name due to many of the drama productions being sponsored by soap companies, such as Colgate-Palmolive, Proctor & Gamble.
The target audiences for this broadcast were usually housewives, as during this time period it was mainly men who spent their days working jobs, whilst the women were homemakers and raised the children.
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